SEO Executive

Salary: £25,000 - £35,000Start date: ASAPLocation: PeterboroughContract type: Permanent

Job description

Our Peterborough client is an award-winning integrated digital marketing agency, specialising in Design, Development and Search Engine Marketing (PPC & SEO). They are currently looking for an enthusiastic and experienced SEO Executive to join their marketing team in support of their growth strategy.

You will be responsible for bringing internal and external ideas to life through the implementation of SEO best practices. This role requires a hands-on approach using technical innovation and creative thinking to deliver thriving, results-driven SEM campaigns.

Responsibilities

Your role will involve working within the online presence for a varied portfolio of clients to support both organic SEM and Paid strategies as you will have the opportunity to collaborate between organic and the paid specialist. You will be working alongside a team of passionate and friendly digital marketers, designers and web developers and thrive on the integrated approach to support web launches, relaunches and website salvage scenarios the agency is asked to get involved with;.

Support ongoing client retainers to ensure both protection and growth
Ensure all outlined roadmaps & strategies are followed and provide recommendations if required
Ensure that client performance is at an optimal level to achieve all outlined KPIs.
Conduct keyword research to guide content strategy
Optimise website and social content, write new web content, landing pages and paid search copy
Highlight, identify and recommend key results-driven growth opportunities
Review and flag potential issues at the earliest point in a client’s campaign lifecycle
Share best practices and solutions with other internal department
Self-motivated with the ability to work independently at pace to a very high standard, managing workload to strict deadlines

Required Skills

1-2 year’s experience specialising in SEO *additional PPC experience is desirable but not essential
E-Commerce experience is beneficial
Experience conducting SEM audits and providing strategic recommendations with the team’s collaboration.
Strong knowledge of G Suite and web audit/analytics tools (e.g. Google Analytics, WebTrends, SEMRush, Screaming Frog, MOZ, Majestic etc.)
Knowledge of SEM best practices: trends, search engine algorithms, ranking strategies
Strong business writing skills and ability to produce high quality reports
The ability to work as part of a team and as an individual
Ability to manage multiple tasks
A demonstrable track record of providing ROI through SEM strategy
Excellent interpersonal, time management and communication skills.
Ability to create/manage backlinks and link-building campaigns

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